We recently had the pleasure of attending a sneak preview of Genuine Superette, the second outpost of the Genuine eateries. (The other is Genuine Roadside, located in Gothamist West Side Market). Genuine’s are brought to us by the ever-so talented and creative team, AvroKo. We’re huge fans of everything they do.
WARNING: The buttermilk battered chicken sandwich and the spicy smokehouse burger are seriously addictive. There’s a scene in Overboard where Grant Stayton (the “third”) is hugging a huge 80s decorative shell, longing for a painted lady named Tofutti Klein. “Ahhh Tofutii.. where art you when I need you..?” I picture many a hipster hugging their organic cotton pillows late night, craving the buttermilk chicken sando in the same way. Even I (in a sober haze) dreamt longingly for my new little buttery fried chicken friend. It’s that insane.
What were we talking about again…? Ah yes. Genuine Superette. Everything from the tuna tacos to the quinoa salads were all fresh and tasty. In true California-free-love-spirit, there’s something delicious on the menu for everyone. What’s cool about its corner location (Mulberry and Grand) is that it’s the perfect pit stop for a quick morning bite, afternoon lunch, casual dinner, or late night snack. We hear there’s also a downstairs lounge in the works. The vibe is cool retro and positively upbeat. Evidently 80’s cassette tapes are now works of art, worthy of displaying on the wall. Kids today, many of whom probably don’t even know even what a CD player looks like, will appreciate the historical references. Case in point, overheard in amongst the crowd, “oh wow…I’ve heard of those [cassette tapes] before but I’ve never actually seen one in person.”
Genuine Superette is all about retro roadside classics and fast food done the right way. Their unique chef collaborations on select dishes, drinks and desserts, and of course their buttermilk chicken sandwich will keep us coming back again and again…
We highly recommend!
Genuine Superette
191 Grand Street (at the corner of Mulberry Street)
New York NY 10013
Tel. 646 726 4633
